The main officers of the company are: Steve Luse, Vice President of Technical Operations and Craig Jacobson, Vice President of Sales and Marketing.  They have 30+ years of orthodontic industry experience.

Mr. Luse designing new products on CAD system. Note the   shorts.  After 6 years at "A"-Company,  Johnson & Johnson (suit and tie every day), Steve found the key to good engineering is casual clothes and hard work.

Mr. Jacobson on the right  wearing the hat to protect his scalp.   Craig's experience was with "A"- Company, for 9.5 years in Sales and Marketing.  Our staff is not shown as they are busy making  your products. 

Now over 10 years old, the company has customers in 60 countries around the world. We are dedicated to selling through a network of distributors around the world and directly to orthodontists in North America.  Our newer products and custom products are sold directly to orthodontists.

Our sales are through distributors and direct to orthodontists.   Below are photos of our booth from the American Association of Orthodontists meeting.

We manufacture about 1,000 items with about 450 of these appearing in our catalog.  The other items are "custom" or "private label" items made for doctors or distributors to their specifications.  Obviously, since we make so many custom items we can meet your needs for a custom product as well.  We have developed a separate business, Mouth Widgets with a website at www.mouthwidgets.com to support this custom development and manufacturing.

We hold 20 patents and licenses.   Most of our products are patented. We have received FDA approvals, CE marks for all products. We maintain our factory to manufacture our products.   If you are an inventor of a unique force system product, contact us to see about commercializing your invention.  We are mainly interested in orthodontic force system products with patents or patent protection potential.

Our Company motto is " Fashion + Function = Compliance".  

We believe that better products as measured by patient acceptance and orthodontist acceptance will be well accepted by the orthodontic profession.   We want to help make treatment faster, more enjoyable and safer for patients.

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